As a business owner, can I ask you if your kids understand
what you do? Now, that answer is
different for every owner and at every age.
Your five year old might only understand you have a construction
company, or that you build houses, while you twelve year old might recognize
you own a marketing company, but do they really “get” it?
Here’s why: They
don’t know what “work” is – they might see their friends’ parents as a nurse,
or a truck driver, but those jobs seem easy for a kid to categorize. Not so with a business owner. To them, an entrepreneur or a manager for a
company really look the same.
…And helping to share what the differences are between an
owner and an employee can make all the difference in how your kids view their
own options for work as they get older.
Psychologically, most kids (and a lot of adults) focus on
the tangible. Santa Claus either came or
he didn’t, the money is either here or it isn’t, and you either produced a
product at work or you didn’t. They
can’t “see” a system of automated payments, for example, or a lead generation
system you built on Facebook.
But they can learn that those things exist, and more
importantly, that people get paid to create those types of things.
So, take some time to share with your children the things
you do for work and how you go about doing the “work” of your business. Sure, it might be easy to see some things –
you might own a machine shop or a restaurant, creating a tangible result every
day. On the other hand, they may not
recognize that someone has to place the order, or to write the schedule, or to
handle the closing, and that someone is you.
It’s not only a great way to spend time with your kids, but
also a fantastic way to expose them to the world of opportunity that is “out
there” in the real world for work, careers, and yes, entrepreneurship.
Even better? Take the
time to share with them other pieces of your own business “puzzle,” like how
you got started, the “team” you have that supports you – an attorney, a CPA,
even contractors you work with – a marketing agency, or your VA overseas, and
so on. The idea is simple, of course; to
show your kids that we can all work together, with a variety of skills and
talents, to create something for others.
The real joy in this is, when those same kids are beginning
to think about what type of fields they might wish to go into or to study, is
they realize how many more options there are in the world of business. I’ll bet you can remember your first “real”
job, and a certain degree of disappointment you had as you learned how many
people dislike the work they go to do every day.
You changed that in your own life, and you can change it in
your kids’ lives.
Have a great day-
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